HcFocus, a bespoke healthcare consultancy firm, represents a commitment to harmonizing clinical, reimbursement, regulatory and marketing strategies with the goal of providing clients with a seamless ‘in-house’ professional team experience.   

The HcFocus team assembled for each project is tailored to specific client needs, drawing upon decades of experience in strategy and execution.  

Susan J. Gross, MD, FRCSC, FACOG, FACMG

CEO

Dr. Susan Gross possesses a uniquely comprehensive skill set that stems from her extensive involvement in academia, clinical medicine, and industry at the C-Suite level. She has held numerous roles at the national level, including serving on the federal CLIA Committee, reflecting a deep understanding of the regulatory and operational aspects of medical laboratories nationwide. 

Sureka Gattu, PhD

Reimbursement and Regulatory

Dr. Sureka Gattu has a unique blend of expertise in regulatory strategy, market access, medical affairs and product development. Her experience allows her to navigate complex regulatory landscapes, translate scientific innovation into commercially viable products, and secure favorable payer coverage and reimbursement to drive adoption. 

Linda Hayes, MS

Healthcare Communications​

Linda Hayes is a seasoned communications expert whose extensive experience in digital platforms and traditional media alike enables her to reach and resonate with a wide range of audiences. She leverages her diverse skill set to craft compelling narratives that educate, engage, and drive awareness, ensuring that our messaging is both impactful and cohesive. 

Jane Cordingley​, MBA

Senior Director, Marketing

Jane Cordingley holds an MBA from Anderson School of Management, UCLA. She has over 20 years’ experience in marketing and communications in healthcare including government programs, biotech and women’s health, and has been responsible for launching cutting edge new products and helping providers understand their usage and value.  

Dov Weinstock, BSc​

Chief Operating Officer

Dov Weinstock has a broad variety of experience in IT and Operations, ranging from operating a boutique IT consultancy to consulting and staff positions at companies such as IBM, FedEx, and Bell. A co-founder of HcFocus, he is currently responsible for Operations.

Frank Branson, BS​

IT & Platform Development​

Frank Branson has extensive experience with technology platforms and IT management. His specialties include DevOps, IAM, app design, and Microsoft & AWS environments. His responsibilities at HcFocus include IT policy, security, and training.